Bulgariadirect

Keeping Veliko in Veliko Tarnovo. Since 2003.

2003
£1 = 2.95 BGN / €1.50
Lozen (VT): average house price €300 - €350
Bulgarian Properties launch in Burgas.

Bulgariadirect register on eBay UK, the debut auction nets 6 bids. Logging on to browse kettles, Buyer#1 logs off bound for Bulgaria. 
2004
Gabrovo. Stara Zagora. Shumen. The auction map widens.
Through assumed necessity, we declare ourselves: Estate Agents. An office is rented. UK printed press ads generate the first viewing trips.

We welcome our first timewaster. Not convinced by the property market, he invests himself in local adult entertainment.
2005
Cash buyers don't seek special treatment, they pay in cash.
Every newbie error is made. Twice.

From Britain to Bulgaria - viewing trips host an ABBA tribute band, a freshly released bank robber, and a self-appointed Bishop of an imaginary order.

Bulgaria is poorly prepared for the imported madness.
2006
From Yambol to Ruse, peers and serious competitors enter the market, some shining to the present day.

No-frills airlines take off, cutting out travel agents. We adopt the same blueprint and drop the agent.

Our flirtations with the dark arts of the Estate Agent officially end. Commissions and middle men are out. The direct model is here to stay. We are Estate Agents no more.
2007
Bulgaria enters the EU.
Bulgarians leave for the EU.
EU flags and house prices raise nationwide, accompanied by depopulation. The €300 house now fetches €3,000.

10% Flat rate corporate tax attracts conventional capital. The global financial crisis comes knocking soon after.
€ 3,000
2008 - 2012
Crash. Old-school investors bail in recession panic. Freshly renovated homes are dumped in their wake.
Sofia region, Sunny Beach and Bansko all auctioned with no-reserve.

Bargains favour the brave. We acquire our VT office. Many UK buyers from this era remain in Bulgaria today.
2013 - 2016
The search for a new Bulgaria.

$1 Michigan homes. German apartment blocks. Serbia. Ukraine’s Carpathians. Estonia. Slovakia. Georgia. Armenia. Cheaper is rarely better.

Passport pages fill with experiments, yet all roads lead back to Veliko Tarnovo.
Ukraine
USA
Armenia
Germany
2017 - 2019
New chapter. New model. Pay Monthly by Bulgariadirect.

An alternative, affordable route to home ownership, our debut Pay Monthly listing features ultimate value Vidin region.

A new breed of buyer enters the market - smarter with capital, choosing Pay Monthly to maintain flexibility and fund home improvements.
2020 - 2021
The world panics once again. Meanwhile, in Europe’s oldest country, Bulgaria remains Bulgaria.

Against expectations, Brexit and the pandemic spark renewed demand for affordable alternative living. Few can travel. New mostly online buyers enter the scene. 
Bulgaria since A.D. 681
2022 - 2025
Europe’s lowest-tax country offers escape from the daily grind to ever widening audience. German and Benelux buyers make friendly inroads into established expat regions.

Karaisen (VT) reaches 12 Pay Monthly contracts; Ostrov (Danube) tops 33, the nationwide total peaks 150. A widening cross-section of expat society now call Bulgaria home. Stronger oversight becomes priority.
2026
Bulgaria joins the Eurozone. Legislation aligns property sales with EU financial standards. KYC compliance becomes mandatory. Ethics, once novel in the market, now define Bulgariadirect’s improved Pay Monthly model, optimised for rural Bulgaria’s sustainability and responsible land ownership. Our website receives the first major upgrade in seven years.

Discover the rest.

Bulgaria is evolving.

So are we.